Where does AI fit in your business?
Answer five questions. Get a personalised preview of the opportunities a full AI Process Audit would surface for a business like yours.
There is no shortage of AI consultants.
Most of them learned AI in 2024. A ChatGPT subscription, a Zapier account, and confidence in a discovery call. That is the market.
Here is what is different about working with me:
I spent seven years as a regulated UK mortgage adviser. I spent three years as Project Manager at Bath Building Society, mapping end-to-end customer processes across a regulated institution, building digital infrastructure, managing offshore developers, and reporting to the board.
Then I built NuFlw: an AI-powered SaaS running on the Claude API, in production, used by real clients today.
I do not connect your tools with a workflow builder and leave. I map your operations, identify where AI creates genuine leverage, build the system, train your team, and stay in as fractional AI lead until it is embedded.
The difference is not a slide deck. It is documented, measurable, operational change.
How AI works in an operationally complex business.
Not a platform. Not a tool. A layer of intelligence built on top of how your business already operates.
Shields Buildings: AI-powered lead scoring for a bespoke garden buildings business.
Shields Buildings designs and builds bespoke garden rooms and outbuildings across the South West. The business runs on a CRM and had a large, unstructured contact database with no consistent method of identifying which enquiries were most likely to convert.
What was built
A lead scoring engine that analyses CRM contact behaviour, assigns weighted scores based on conversion signals, and produces a daily digest email ranking warm leads for follow-up. The engine runs automatically. The sales team starts each day with a clear, prioritised list rather than a full database to work through.
A weekly warm-up list runs alongside it: 24 long-quiet contacts who have recently re-engaged, each with a personalised hook, suggested subject line, and opening line. Built to be worked in a single focused session.
"We went from a full database to a prioritised list overnight."
Paul Gent, Shields Buildings
NuFlw: what I build looks like this.
NuFlw is a marketing-operations SaaS I built on the Claude API. It is live, in production, and runs real marketing operations for real clients today. This is not a demo. This is what AI implementation looks like when it is done properly.
A full marketing-operations layer.
NuFlw gives marketing teams a single interface for managing AI-assisted campaigns, lead pipelines, and content operations. Built on the Claude API with structured output parsing throughout.
AI agents doing the operational work.
NuFlw uses AI agents to process marketing data, classify leads, and trigger follow-up sequences. Every agent action produces a structured, reviewable output. Nothing black-box. Every decision is logged.
Proof, not a pitch.
When I tell a client I can build an AI layer into their operations, NuFlw is what that looks like in practice: defined inputs, structured processing, reviewable outputs, embedded into existing workflow. The same approach, applied to your business.



